Brand name: WELONG
Category: Integrated Manufactuer of Non-Standard Metal Products
Strategic positioning: World-Class Expert in Non-Standard Metal Products Supply
Key words: Ultimate Professionalism
Slogan: The same made in China, the better quality control WELONG offers
Values: Righteousness Before Profit, with the customer's heart as our heart
Integrity as the Foundation Professionalism as the Purpose Collaboration for Win-Win Outcomes Forge Ahead
| Value | Advocate | Oppose |
| Integrity as the Foundation | Speak the truth, do practical thing | Empty slogans |
| Professionalism as the Purpose | Research and verify Strive for excellence | Perfunctory actions Pretending to understand when you don't |
| Collaboration for Win-Win Outcomes | Work together as one Brainstorm | Harm others to benefit oneself Acting independently without collaboration |
| Forge Ahead | Face challenges head-on Dare to surpass | Stagnate and be self-content Lack of ambition, content with the status quo |
